“This generation craves depth and meaning” – Interview with Ildikó Kele and Dóra Tomcsányi about the MOME Fashion Show, trends, and the future of textile design

Date: 2023.09.11
What characterises the latest works, design approach, and interests of the new designer generation? We asked head of the MOME Fashion and Textile Design MA programme and founder of KELE Clothing Ildikó Kele, as well as our teacher and designer of the TOMCSANYI clothing brand Dóra Tomcsányi about the upcoming MOME Fashion Show.

In recent years, the world has taken a huge turn, with the pandemic, the energy crisis, and the war in Ukraine all leaving a lasting impact on design fields. As teachers you can follow how all this is reflected in the works of the latest designer generation. What changes and trends did you observe? 

Ildikó Kele: The events of the last few years made an obvious impact on the interests, works, and attitude of Fashion and Textile Design students. Their individual orientation, set of values, and world view all greatly influence the direction their design processes will take.  
Just like in previous years, sustainability continues to be a key focus for them, along with recycled and biodegradable materials, and circular production processes with a low ecological footprint.  

Rapid advances in technology over the past few decades have given rise to unparalleled fashion and textile design solutions and materials. Innovations in smart textiles, interactive clothing, and digital design tools enabled designers to improve the creativity and functionality of their pieces. With classical craftsmanship taking a backseat to accelerating industrial-scale production and electronic and digital technologies, experimentation with traditional techniques in new and unusual ways have come to represent a true challenge and driving force for students.  

This generation craves depth and meaning. The proof of their authenticity lies not so much in aesthetics than in the sensitivity and responsiveness of their observations about the world, life and themselves, as well as to building the concept narrative and crafting items. They place great importance on diversity and inclusion, and seek to incorporate various body shapes, cultures, and identities.  

The search for identity has always played a crucial role in the lives of this age group, and over the past years there has been a trend for increased focus on personal growth and self-awareness, and emotional journeys, such as trauma and grief processing, in response to ecological and social changes. 

Dóra Tomcsányi: In my experience with my own design practice, local brands are gaining more traction and appreciation worldwide. The fashion industry has come under growing pressure as a result of the energy crisis to further embrace sustainability and manage our resources optimally. As teachers we are doing our best to impart this approach to students, to have it ingrained in them as a fundamental design attitude.  

What do you think makes the MOME Fashion and Textile Design education so unique?  

I. K.: Our training programme fosters a responsible mindset by combining creative processes, research, craftsmanship, and technology. We believe that collaboration and knowledge transfer between different fields can give rise to original ideas, innovative solutions, and positive changes. 

Our BA programme trains versatile designers who, in addition to mastering specific competencies, will also gain an understanding of the social, economic, and cultural factors influencing the industry. After completing the introductory Design Solfege course, where all students of the Design Institute work together on smaller or bigger projects, Textile Design students can choose specialisations focused on forming and structure design, such as clothing design, accessory design, woven fabric design, knit fabric design, and print fabric design. 

Our MA students have three areas – fashion, textile, and costume design – to deepen their research and technical expertise in and competently and confidently meet the highest professional challenges. 
The programme focuses on helping students build a designer identity, sharpen and advance their existing traditional craft and digital technical, and theoretical skills, develop their individual styles through research, experimentation and interoperability across broader professional disciplines. 

Students are given the opportunity to regularly visit major international trade fairs such as Heimtextil, Première Vision, and Pitti Filati, as well as build a professional community with their peers across the globe, and meet various international guest teachers at courses, part of scholarships and international projects. They can receive support for the implementation of their diploma projects from members of the faculty, TechPark’s experts, as well as our external professional partners. 

D. T.: Much of the feedback received from already graduated students confirm the diversity and high quality of the professional skills mastered at the university. Entering the professional scene (also internationally), they find that they are able to hold their own and gain a competitive edge as a result of completing two specialisations at once, and receiving a highly extensive training during their university years.  

We are also trying to keep up-to-date with the accomplishments of our fashion and textile design alumni, and we are always immensely delighted to learn of their successes. I take great pride in having such a large professional community of strong-minded and confident designers both at home and abroad. Whether global brands or emerging artists, MOME graduates are immediately recognisable for the depth, sensitivity, and innovative thinking expressed in their works.  

The MOME Fashion Show has taken place several times, giving students the opportunity to present their works to the professional community, the press, and the general public. Can you tell us a bit more about this year’s event?  

I. K.: The Fashion Show will feature collections by 11 BA and 4 MA students, the accompanying exhibition will showcase the works of 5 BA and 11 MA students alongside two Jewellery Design MA students. This year, on the day prior to the public event, members of the professional press (journalists, fashion experts, stylists, etc.) will be invited to the designer showroom for an extraordinary opportunity to gain some behind-the-scenes insights and meet the stars of the event, the recently graduated Fashion and Textile Design students.   
 
Completing the next step in their search for their own voice, our MA students demonstrate a mature, solid design mindset using their own unique creative language and toolset. 

D. T.: The diploma project concepts of BA students revolved around the aforementioned search for identity. For the last assignment concluding their BA studies, they drew inspiration from the works of contemporary Hungarian artists, locating the intersections between their artistic sensitivity, world view and professional aspirations and the chosen artwork.  

What advice would you give to a designer about to start her studies or just graduated from MOME? What do you think can make a fashion designer successful today and help them stand out from the competition?  
 
I. K.: It is naturally essential for students to develop their unique, individual style and toolkit to set them apart from their peers. Creative, novel, and innovative solutions always draw attention. Timeless items crafted with precision to high quality are way more likely to inspire confidence in a carefully selected target audience. Developing a professional business and communication strategy, and visual identity is essential to careful brand building. It is crucial for students to be aware that achieving success is a time-consuming process and requires serious dedication, hard work, perseverance, and humility. They must be open to building a professional network, and receptive to feedback, as constructive criticism can help them grow.  

D. T.: During their university years, they learn to stay focused on their work and develop a dedication to and love for their profession. I reckon it’s also a hallmark shared by all of us going forward, confirming that the skills and knowledge gained here coupled with perseverance will lead to success over a relatively short term.  


The MOME Fashion Show will take place on 5 and 6 October 2023 on the MOME Campus.   
Tickets are available at: https://sf.mome.hu/t/r/mome-fashion-show-2023 

More news

Providing an opportunity for 23 young talents from Hungary’s poorest regions to pursue creative studies, the Tomorrow belongs to you – For the creative talents of the future programme launched on 9 February with a host of community and professional activities, and a tour of Budapest.

Next year, Hungary’s first astronaut will be launched into space. How will space research change the world 20 years from now? How and what can the universe teach us? These are some of the questions The Jump into the future! 2024 creative competition of the Moholy-Nagy University of Art and Design asks, inviting teams of 7th to 10th grade students or friends from Hungary and the other side of the border who are interested in the future, are full of ideas, and would enjoy designing a science fiction item or service.

As one of the most significant social responsibility commitments in the history of MOME, in the summer of 2023, we announced a unique, comprehensive nation-wide scholarship and talent program in Hungarian higher education titled "Tomorrow belongs to you – For the creative talents of the future’. The program aims to support and guide students from disadvantaged backgrounds, ensuring their journey to a successful university admission.
Member of the European
Network of
Innovative
Higher Education Institutions
9 Zugligeti St,
Budapest, 1121