Moholy-Nagy University of Art and Design

From wooden toys to modern media

Project overview
Student name
András Gergő Csizmazia
Mentor
Antal Bodóczky
Programme
Media Design BA
Degree level
BA
Department
Media Institute
In my thesis I do research on how a toy producing firm becomes a world famous media company. I study various innovations, experiments and failures of LEGO from the very beginning of its birth. Apart from that I also include its media functions, important aspects and current role. Finally, I conclude on the present-day position of the company and its impact on society.
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Budapest, 1121